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Thank You For Sharing

Bigstock-trust-family-hands-of-child-so-27258686-300x199One of the things we like the best at Lawyers With Purpose is being in the room with members at the programs. Whether it's a WHY Coaching Program, Retreat, or the Practice With Purpose Program. The big take away has to be the “a-ha” moments in the room.

A few of yesterday's debriefs were:

“This changed my perception of medicaid! Going back to the basics and using the tools makes it simple!”

“The steps we went through in the first 2 hours gave me a level of confidence to convey this to my clients and make their lives easier!”

“I'm always giving it away, but now I'm going to serve it up.”

The Medicaid process is simple and is wrapped into a nice little package of tools that are easy to use and fail proof. Before lunch our attendees had qualification worksheets and knew Medicaids In's & Out's!

The end of the day debriefs ….

"I would highly recommend it. It will lead to a rewarding, profitable, and less-stressful practice."

"Absolutely essential for running an elder law practice!"

"By using the software I can make eliminate errors and get it done quicker."

We are so excited to be in the room with each of you! Thank you for sharing.

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Refining Your Listening Skills & Habitual Patterns for Success

Bigstock-forward-thinking-innovation-cr-30508940-300x283Yesterday our Lawyers with Purpose members were having conversations about (1) listening skills and (2) getting off the habitual pattern we call the hamster wheel. Big Audacious Harry A$$ Goals (B-HAHG) were set and homework was involved at the end of the day to support reflective tools for them to use between now and the next 90 days to support them with their progress.

Through developing your listening skills and communicating what's in your heart to your perspective clients and referral sources, you will naturally draw them to you and they'll WANT to work with you. Isn't that your business as an entrepreneur? Guiding them and providing the leadership to help them make a decision. Your prospective clients come to you for leadership and if you don't believe that, passionately, they won't believe you either. So let your confidence show!

By changing your habitual patterns and going outside your comfort zone, you will become exposed to a whole new way of thinking. A whole new mindset. So working that muscle to create new habits with intentionality will develop the new patterns over time. Our members yesterday were in the room with 70 other attorneys in complete silence planning away to create a path for a practice with purpose.

So … getting back to the homework, our members today declared goals and started creating habits for their future. Some were simple and small steps but they were given the freedom to plan anything they wanted for their future and this planning will give them velocity and our implementation coaches will be their biggest accountability and their biggest fan! Roslyn Drotar, National Director of Implementation

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Recent Developments In Ongoing Battle With SSA Over “Sole Benefit” Rule

Bigstock-School-Kids-on-a-Chalkboard-14563127-300x247In April of 2012, the Social Security Administration (“SSA”) stunned those of us who draft first-party Special Needs Trusts (“SNTs”) by adding to POMS Section SI 01120.201F.2. an example of a SNT provision that purportedly violates the “Sole Benefit Rule.” Under cloak of darkness, and without any opportunity for public comment, “Example 1” appeared as follows:

“Example 1 – Trust provision that is not for the sole benefit of the trust beneficiary.

An SSI recipient is awarded a court-ordered settlement that is placed in an irrevocable trust of which he is the beneficiary. The trust document includes a provision permitting the trustee to use the trust funds in order to pay for the SSI recipient’s family to fly from Idaho and visit him in Nebraska. The trust is not established for the sole benefit of the trust beneficiary, since it permits the trustee to use trust funds in a manner that will financially benefit the SSI recipient’s family.”

Up until this addition, prior versions of POMS Section SI 01120.201F.2 had specifically permitted a first-party SNT to pay for such travel expenses. In reliance on those POMS, many drafting attorneys (including this author) have for many years authorized this type of disbursement in our first-party SNTs, including it in the “laundry list” of suggested permissible SNT expenditures. Starting in April 2012, the SSA took the position that the mere presence of this authority in the SNT document was sufficient to disqualify the SNT as an exempt trust under 42 U.S.C. Section 1396p(d)(4)(A), whether or not the trustee ever made such disbursements.

Panic and chaos in the SNT world quickly ensued! Previously approved SNTs were disqualified as part of annual reviews. Petitions for judicial modifications of newly non-compliant SNTs were filed across the country, seeking to purge the affected SNTs of the newly offensive provisions. Trust Protectors leaped into action to amend SNTs where authorized to do so without court involvement. (Note: the SSA also takes the position in POMS Section SI 01120.227 that it will not respect a “savings clause” provision in a SNT, e.g. “No provision of this Trust Agreement shall be recognized or given effect to the extent that such provision would render the Trust non-compliant with relevant federal or state law. . . .”) Meanwhile, practitioners and other disability advocates were contacting their elected representatives and “insiders” at the SSA with a veritable firestorm of outrage and protest.

Then during the first week of January 2013, the infamous “Example 1” disappeared under cloak of darkness as mysteriously as it had appeared back in April 2012. Thousands of SNTs have already been amended, or are still in the process of being amended, to comply with a POMS provision that is suddenly no longer in the POMS! What is a practitioner to do? Stay tuned for next week’s blog entry. – Kristen Lewis

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Your Brand is Solving Problems

Bigstock-Concept-Of-Brand-31480556-300x199Think of your brand, not only as a visual marketing tool, but also as a way for your potential clients and referral sources to see you as the solution to their problems. As marketplace grows increasingly more competitive, a properly developed brand will give you a competitive advantage.

In today’s world of technology, your brand is more important than ever! I want to share about an article I read in Harvard Business Review: Aligning With the Consumer Decision Journey. It brings a voice to the fact that in the digital world, the famous “funnel metaphor” no longer applies to branding. We can no longer think of our consumers on the large end of the funnel, and target our branding for specific touch points to our prospects until they narrow down their choice and decide.

In the digital world, there is a constant shift.

“Traditional marketing strategies fall short in this new world. Marketers need to drop the funnel metaphor to describe consumer touch points and instead study the evolving and increasingly digital consumer decision journey (CDJ). The CDJ illustrates how consumers add and subtract brands from a group under consideration during an extended evaluation phase. And purchase is no longer the end of the relationship. Now consumers often enter into an ongoing relationship with the brand during which they enjoy, advocate for and bond with it.

Here are some ideas offered from the article with ways you can begin mapping out your commitment to branding your services:

1. Interview your customers. Do this during your initial consult. Find out what brought them to the table and what it was they were looking for when they found you. We do this in the Synergy Meeting.

2. Gather publicly available data on search activity and patterns. Once you find out what your prospects are looking for, use the resources available to you to pinpoint search activity and patterns. Don't just examine the data, let it speak to you and show you where you can improve. We do this using the Five Key Focusers. Review the information and strategize!

3. Identify and Analyze Trends. Once you have committed to your marketing plan, you can begin the implementation. But don’t lose sight of the progress you are making. Track it and act on the things that are working, bury the things that aren’t!

Nurture relationships with your clients, prospects and referral sources. In the end, this is the perfect plan of attack to make an impact with your branding. Always think of your branding as the reason your clients and referral sources come to you. Your solving their problems. Then take your brand out and inspire though your community outreach; grow regularly through your relationship building; and specify the options for the services you can offer to solve their problem.

Roslyn Drotar, National Director of Implementation

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Attracting Korean War Vetrans for Pension with Aid & Attendance

Bigstock-The-Korean-War-Veterans-Memori-4294926-199x300Veteran Benefits “advocates” aimlessly scurry around stumbling over each other as they vie for the business of elderly, wartime veterans who need the aid and attendance of another person to assist them with their activities of daily living. As a lawyer providing services to this market, you have undoubtedly scheduled a community education event at an assisted living facility, or met with numerous home health care agencies and financial advisors with the hopes of receiving referrals. Great! But now it’s time to do something different than everyone else in your profession.

Choose and Define YOUR Market of Veterans!

World War II veterans are increasingly becoming extinct. They were the greatest generation, but a generation that is dying. Vietnam veterans, while there are a lot of them, the ones who are living and do not have service connected disabilities range in age between 55 – 65, and thus, are typically too young to be in our primary market as VA Benefits Planning clients. Therefore, you would not want to spend your precious marketing dollars on this population. So who is our perfect client?

Korean War Veterans. Over 5,720,000 people served in the military between June 27, 1950 and January 31, 1955, the dates designated by Congress as a wartime period. The youngest age of these vets should now be 75 years old, which is an elder law attorney’s sweet spot. By the age of 75, health is beginning to decline and planning for long-term care is essential. For a long time, the spot light has been on WWII and Vietnam veterans with little to no emphasis on Korean War Veterans.

If you are the only one focusing on Korean War Veterans, then you will dominate the market. To feel confident, get to know the veterans of this era and the specific issues they may have that are distinct from other wartime veterans. To begin your search, go to www.va.gov/oaa/pocketcard/korea.asp. Once you know your market, then do everything you can so your market knows you!

Victoria L. Collier, CELA, Author of 47 Secret Marketing Strategies for Veterans Benefits Attorneys (2010), Co-Founder, Lawyers With Purpose

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Widespread Panic!

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Overwhelm is in the air. Seems most of our  attorney clients are creating/experiencing some form of overwhelm here in Mid-January. We want to start with stating that overwhelm is a state of mind and a way of being. It is NOT a set of circumstances. It is resistance to what is. The DISTINCT difference of how to STOP overwelm is what you are willing to do about it and how to take responsibility for your part in it. Here are 3 tips to help you out.

1. Don’t Ask…Present! Think about it… Lets say for example you are asking your boss, the business owner, for a raise, you want to speak his language, right? You want to put it in terms that make sense to him. Well, let’s consider how he gets paid. Ultimately, he puts dollars in his pocket from getting clients to hire him. Now, to obtain this money, he doesn’t ask clients to hire him… he has to make a presentation of your company’s services and conclude it with the price it will cost the client to have these services. 

So often we forget that we, as employees, should treat our bosses as we treat our clients. We would never show our worst side to our clients. We make the extra effort to make sure things are presented and prepared well for them. We should do the same for our bosses. Often, when working in a small business, things are casual and you work closely with your boss, which is great, but it can allow us to get too comfortable, or even sloppy, in our presentation to our boss. It’s not that you can’t be comfortable or even have a friendship with your boss, but you should always make sure you are presenting yourself as a valuable resource. Make sure they have facts about the results you produce–tracking reports, sales numbers, clients billed, and so forth. This is never more important than when you are making a presentation for a raise.

So, when you feel it’s time to discuss a raise, schedule a meeting and prepare a presentation. Never bring personal issues into the conversation (i.e., personal financial struggles, the cost of childcare or tuition, your divorce, etc.) Again, working in a small office can lend an aura of intimacy that sometimes just isn’t appropriate in certain conversations, like asking for a raise. It’s often hard to draw a line between “what goes” and “what doesn’t,” but you should be able to tell by instinct and by reading your boss’s personality. So, discussing personal issues with your boss depends on your relationship. However, even if you do talk about these things, they don’t belong in this discussion about a raise. You should never request or receive a raise based on personal need. You should request and receive a raise based on your value to the company.

2.There’s a Time and a Place. Nothing can hijack a conversation more than the wrong time or place. In an already potentially awkward conversation, eliminate distractions and disruptions that can make you lose control of the setting. Carving out quality time to present your proposal is a slippery slope. This doesn’t have to be a desperate thing. Don’t grab any 10 free minutes your boss might have. That would result in bad timing, lack of his attention, and usually a “let me think about it and get back to you” answer because there isn’t enough time to work it through together.

3. Getting Down to It. So, now you’re here for the meeting. Your boss is paying attention, and it’s Show Time!

First, always thank your boss: “Thank you for taking time out of your schedule to meet with me today. I appreciate it.”

Next, acknowledge him. “I know you have a lot to do, so I’ll keep our time commitment and make sure we stay on track.”

Then, get to it. “I’d like to go over with you where I’ve grown over the past and share the value I have produced and talk about where I would like to grow over the next year. I want to make sure it’s in line with what you need from me and that you see how I can support you and the firm more. And I’d like to talk about how to value the role I currently play in the firm. I have some ideas I’d like to share with you.”

Usually, a boss is more than willing to listen to your suggestions and give feedback, and prefers this to having to come up with all the ideas himself. And usually you end up with a decision closer to what you ultimately wanted if you initiate the ideas!

Now, there’s a dangerous pause where you can lose control of the meeting. Let your boss reply, but don’t let him start throwing out ideas and thoughts. Go over what you have prepared before you start brainstorming about the future. So, if your boss starts to toss around ideas, politely interject:

“Great, let me jot down what you said so we don’t forget that idea, and if I could, let me run through what I’ve accomplished over the past (time frame since last raise). I found it very interesting when I reviewed it, and I think it will help us see what I am capable of in the future as well.”

See how we just “spun” this from being a laundry list of things you have done to an essential part of the “future idea” process? It’s much more engaging for a business owner.

So, are you willing to let some things go and acknowledge your full plate and schedule? Can you find a peaceful center when dealing with things that normally seduce you into worrying? Can you find the right question to ask yourself? Tony Robbins recommends these questions when faced with a big problem:

1. What is not perfect yet?
3. What am I willing to do to make it the way I want it?
4. What am I willing to no longer do to make it the way I want it?
5. How can I enjoy the process while I do what is necessary to make it the way I want it?

The idea is to focus on solution rather than the problem itself.

Overwhelm is in the air. And now is the time to embrace the reality that you CAN stop overwhelm dead in its tracks if  you are willing acknowledge it, take responsibility for your part in it and recreate your interaction with it.

Molly Hall co-author of — Don’t Be a Yes Chick!

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New Tax Act Enhances IPUG ™ Planning

Bigstock-Money-Lockdown-7642848-300x206Over the last several months, everyone was waiting with anticipation as to what Congress and the President would do about the expiring estate tax exemption. We know now that they made the enhanced estate tax exemption of $5.21 million permanent and attached to it an inflation rider for inflation adjustments.

This is great news for IPUG™ planners. IPUG™ (irrevocable pure grantor trusts) (IPUG™) trusts are a strategic asset protection trust that allows individuals to protect their assets without having to give up control and allows them to maintain many benefits from them. An IPUG™ trust is an irrevocable trust where the grantor remains trustee with the power of appointment.

An irrevocable pure grantor trust allows the grantor to remain in control and change the beneficiaries or the investments in any manner he deems appropriate during his lifetime. These trusts have become extensively popular for middle-aged and elder Americans who want to protect their assets from the government, lawsuits, and nursing homes. The new expanded estate tax exemption just over $5 million ensures that these trusts can be utilized by 99.5 percent of Americans. Only one-half of 1 percent of Americans have an estate over $5 million.

Further, couples with up to $10 million can utilize these trusts. Since the grantor maintains sufficient powers, no separate tax returns are required and it's included in their taxable estate but since inclusion in their estate provides for a step-up in tax base, this actually provides an extended benefit to users. The permanent extension now expands the application of these strategic trusts to essentially the entire estate planning marketplace.

For more information on IPUG™ trust planning, you can read my law review article on irrevocable pure grantor trusts at Syracuse University College of Law.

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Meet Kristen M. Lewis our Resident SNT Expert

Lewis1Greetings and Happy New Year from the Lawyers with Purpose Special Needs Trust consultant, Kristen M. Lewis, a private practice attorney based in Atlanta, Georgia. As we start 2013 together, I wanted to introduce myself to all of you brave practitioners making your way in the SNT world.

I graduated from Cornell Law School in 1984, and proceeded to develop a traditional estate planning private practice. In the late ‘80s, I prepared my first SNT in the context of a personal injury settlement for a baby who was severely injured at birth. The vast majority of my early SNTs were in the context of personal injury settlements, while a very few were in the context of traditional estate planning where the beneficiary’s disability was no one’s fault.

25 years later, those percentages are reversed: 80% of my SNTs are in the context of traditional estate planning, and 20% are in the context of personal injury settlements. Furthermore, a full 75% of my estate planning clients have special needs issues that must be addressed, whether for themselves, their children or extended family members. Special Needs Estate Planning is an area in which many, if not most, traditional estate planning attorneys know just enough to be dangerous.

Instead of becoming proficient in SNT planning, many traditional estate planning attorneys simply recommend that the intended beneficiary with special needs should be disinherited, and his or her share left to another family member who will “do the right thing” and utilize those funds for the benefit of the person with a disability. This is outdated advice, and probably grounds for a legal malpractice claim. The good news is that Lawyers with Purpose helps its members to tackle the complex issues presented by Special Needs Estate Planning, and equips them to ably represent their clients in this evolving area of the law.

It will be my honor and privilege in the weeks ahead to share with you my thoughts and other “pearls of wisdom” gleaned from many years of Special Needs Estate Planning work, as well as to keep you updated on current and cutting-edge developments in the SNT arena. As we spend virtual time together each week, it is certainly my hope that my blog entries will assist you in your practice, and perhaps even with your own family members or friends who may be challenged by a disability or other special needs. In my 25 years of speaking about SNTs to attorneys and other allied professionals, it has never ceased to amaze me how many of the seminar attendees approach me after the presentation with questions that pertain to their personal situations rather than those of their clients. 2013 promises to be a year of major developments in the SNT world, and I look forward to our journey together in the weeks ahead. – Kristen Lewis

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Know The Criteria To Qualify Your Client As A Widow of A Veteran

Bigstock-Veterans-Day-4591292-300x205Veterans and Widows of Veterans can obtain tax free income to help pay for unreimbursed medical expenses through a program called Improved Pension, often referred to as Aid and Attendance. The question often arises as to if a person is a widow. Usually this is in the context of when the Veteran and the spouse were divorced or separated. If the couple was divorced, then they are considered EX-spouses, not widows. But what about separated? Or, what if the divorce was set aside?

The initial criteria to establish widow status is that the Veteran and the spouse:

(1) had a valid marriage (not to include same-sex marriages that are legally recognized),
(2) were married for at least one year prior to the Veteran’s death, and
(3) were continuously cohabitating when the veteran died.

As with any law, there are exceptions to the law. With regard to being married at the time of death, there is a possibility that a divorce can be set aside or vacated after the Veteran died. If so, the VA Regional Counsel, upon review of all relevant documents, such as the court decree that set aside the divorce, can determine that the decree setting aside the divorce is a valid means that the claimant was the legal surviving spouse of the Veteran.

But, the issue of continuous cohabitation must still be established. Continuous cohabitation sounds like the Veteran and the spouse must have lived in the same place, without separation, until the Veteran’s death. For most couples, that is the case. However, there are acceptable exceptions.

The couple may be separated and living apart if the separation is due to:

(1) medical reasons,
(2) marital discord wherein the surviving spouse was not materially at fault in the separation, or they
(3) lived apart for other reasons that do not show an intent on the part of the surviving spouse to desert the Veteran.

When in doubt, seek counsel from an attorney who is accredited by the Veterans Administration. VA benefits can be instrumentally helpful, but navigating the system can be daunting. Attorney Members of Lawyers with Purpose, LLC receive continuous education about how to assist Veterans and their Families.

Written by Victoria L. Collier, CELA and Co-Founder of Lawyers with Purpose

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What Your Client’s See

Bigstock-Businessman-s-Hand-With-Thumb-33620552-300x287Yes, that's about it. It takes the first three seconds for a person to meet you, or walk into your office, take a quick look around and declare their opinion of you and your firm. And let's take that a step further, what if they are calling on the phone, looking at your website, or just seeing your business card. The first impression that you make lasts and is almost impossible to undo.

Take a quick look around and see what impressions your making and see if there is anything you can improve on. Is your conference room professional and do you offer coffee and water to make them comfortable? Is the information on your website fresh and offer credibility? What is the tone of the voice over the phone when they call your office?

Keep in mind that you don't have to have it all. It doesn't need to be the best, but it has to represent your vision of how you want them to receive you. So, for example if you meet clients in your office do you have piles of work stacked everywhere that only you can make sense of? To anyone else, it looks like clutter and overwhelming. Make sure your conference room is tidy and doesn't have boxes full of old cases.

You want people to want to do business with you and for you to come across organized and on top of your game! The impression you make is important because let's face it, you've spent a lot of marketing dollars getting that phone to ring and the client in the door. And each first impression needs to count. Be yourself, smile …. WOW them with a fantastic first impression!