Most estate planning attorneys don’t struggle with legal expertise. They struggle with everything around it. Running a firm, managing a team, keeping revenue consistent, handling operations, and trying to grow, all while still serving clients at a high level.
And the truth is simple:
Law school didn’t teach you how to run a business.
It taught you how to practice law. That gap is where most firms get stuck.This is exactly where Lawyers With Purpose (LWP) operates differently.
What Makes Lawyers With Purpose Different?
At its core, Lawyers With Purpose is not just software, training, or community.
It is a complete operating system for estate planning law firms—designed to help attorneys move from being overwhelmed practitioners to confident business owners.
Instead of piecing together tools, strategies, and guesswork, LWP provides a structured, proven framework that connects:
- Drafting
- Workflows
- Marketing
- Financial performance
- Leadership
All in one place.
Why Most Estate Planning Firms Hit a Ceiling
Before understanding what makes LWP unique, it’s important to recognise why so many firms plateau.
Most attorneys find themselves:
- Buried in administrative work
- Wearing too many roles (attorney, manager, marketer, operator)
- Lacking clear systems for growth
- Reacting to revenue instead of controlling it
- Unsure how to scale without increasing workload
This isn’t a capability issue.
It’s a systems issue.
Without infrastructure, growth creates more complexity—not more freedom.
A Complete Operating System for Your Law Firm
Lawyers With Purpose solves this by providing an integrated system that supports both legal work and business operations.
1. STEPS™ Drafting Software + iPug® Planning Tools
At the foundation is LWP’s proprietary drafting and planning system.
This includes:
- Industry-exclusive trusts, including the iPug® Protection Trust
- Wills, Medicaid planning, VA planning, and crisis planning tools
- Single-interview templates that streamline client intake
- Real-time updates to reflect legal and regulatory changes
Why this matters:
Instead of reinventing documents or relying on fragmented systems, attorneys can deliver consistent, high-quality work efficiently—without sacrificing customization.
2. Automated Workflows + KPI Tracking
LWP extends beyond drafting into full operational execution.
Attorneys gain access to:
- Step-by-step workflows for estate planning, Medicaid applications, funding, probate, and trust administration
- Integrated task management across teams
- KPI tracking to measure performance at every stage
Why this matters:
Most firms operate reactively. LWP introduces predictability—so nothing falls through the cracks, and performance becomes measurable.
3. Business Reporting + Performance Dashboards
Growth requires visibility.
LWP provides plug-and-play reporting tools that allow firms to track:
- Revenue trends
- Team productivity
- Marketing performance
- Financial health
Why this matters:
Instead of guessing what’s working, attorneys can make informed decisions based on real data—quickly identifying bottlenecks and opportunities.
The LWP Growth System: A Proven 5-Step Framework
What truly sets LWP apart is not just the tools, but the structured methodology behind them.
Every member follows a defined path designed to create sustainable growth.
1. Assessment
It starts with a full diagnostic of your firm.
This includes:
- Processes
- Pricing
- Marketing
- Team structure
- Mindset and leadership approach
Outcome: Clear identification of gaps and opportunities.
2. Strategy
Based on your assessment, you receive a custom 12-month plan covering:
- Operations
- Marketing
- Revenue growth
- Leadership development
Outcome: A roadmap tailored to your firm—not a generic template.
3. Performance
Execution is supported through:
- Monthly coaching and strategy calls
- Ongoing benchmarks and tracking
- Personalized guidance
Outcome: Consistent progress toward measurable goals.
4. Community
You’re not building your firm in isolation.
LWP provides access to:
- A network of 800+ estate planning attorneys
- Live Listserv discussions
- Expert-led webinars
- Events like Practice With Purpose and TAPER
Outcome: Shared knowledge, faster learning, and real-world insights.
5. Accountability
Growth requires discipline.
LWP ensures this through:
- Weekly marketing and sales tracking
- Budget dashboards
- Quarterly one-on-one check-ins
Outcome: Clear visibility and course correction before problems escalate.
Built by Estate Planning Attorneys—Not Theorists
One of the most important distinctions is this:
Everything inside LWP is built from real-world application.
These systems are not theoretical frameworks.
They are based on:
- Actual estate planning firms
- Proven workflows used in practice
- Strategies tested across hundreds of attorneys
When laws change, LWP adapts quickly.
When strategies work, they are systemized.
When challenges arise, solutions already exist.
This shortens the learning curve significantly.
A Track Record of Industry Innovation
Lawyers With Purpose has consistently led innovation in estate planning systems.
Key milestones include:
- 1995: iPug® Protection Trust development
- 2001: Medicaid Practice System
- 2007: Intelligent single-interview planning design
- 2008: Law firm operational workflows
- 2013: Fully integrated cloud-based drafting and systems
- 2020: SECURE Act IRA trust solutions (SORT™, Rothalike™, and more)
This history reflects a consistent focus on solving real challenges faced by estate planning attorneys.
More Than Software—A System for Growth
Many solutions in the legal industry focus on one piece of the puzzle:
- Drafting software
- CRM systems
- Marketing tools
LWP connects all of them.
Because growth doesn’t come from isolated improvements.
It comes from alignment across:
- Legal work
- Operations
- Marketing
- Financial strategy
Who Lawyers With Purpose Is Designed For
LWP is built for estate planning and elder law attorneys who:
- Want to scale without increasing chaos
- Are ready to move from practitioner to business owner
- Need systems that support growth—not limit it
- Value structure, accountability, and proven processes
- Want to build a firm that is both profitable and sustainable
Finding the Right Level of Support for Your Firm
Not every estate planning attorney is in the same place.
Some are looking for better drafting tools. Others are trying to fix inconsistent revenue. Many are somewhere in between—running a busy practice that works, but not as efficiently, predictably, or profitably as it should.
That’s why Lawyers With Purpose is not structured as a one-size-fits-all solution.
Instead, it’s built as a progression—allowing you to enter at the level that makes sense for your firm today, and expand as your needs evolve.
For some attorneys, that starts with software.
They need a more reliable, integrated way to draft, manage client workflows, and reduce time spent on repetitive processes. A software-focused membership provides access to STEPS™ and the underlying systems that bring consistency and efficiency to day-to-day operations.
For others, the immediate challenge is not production—it’s visibility and client acquisition.
That’s where a marketing-focused membership comes in. With structured campaigns, messaging guidance, and proven frameworks, firms begin to move away from sporadic outreach and toward a more consistent, intentional flow of new prospects.
Then there are firms that are ready for something more comprehensive.
The Profit & Growth level is designed for attorneys who want to connect the dots between operations, marketing, and financial performance. It introduces a more strategic approach—aligning how the firm runs with how it grows, and ensuring that both are moving in the same direction.
Beyond that sits E-Freedom.
This is where the shift becomes more profound. It’s no longer just about improving the firm—it’s about redesigning how the firm operates so it is no longer dependent on the attorney for everything. Systems, leadership, and accountability come together in a way that allows the business to scale without increasing chaos.
What matters most is not which level you choose.
It’s choosing the right starting point.
That’s why every journey with Lawyers With Purpose begins with a Law Firm Assessment.
This is not a surface-level review. It’s a structured evaluation of your current operations, revenue model, team dynamics, and growth constraints—designed to identify exactly where your opportunities are and what needs to change to move forward.
From there, the right membership becomes clear.
And the results speak for themselves.
We’ve seen firms move from unpredictability to consistency. From overworked to structured. From plateaued to scaling past $1 million in annual revenue—and beyond.
Not through guesswork.
Through systems, strategy, and the right level of support at the right time.
Frequently Asked Questions about Lawyers With Purpose
What is Lawyers With Purpose?
Lawyers With Purpose is a membership-based platform that provides estate planning attorneys with integrated software, workflows, business strategy, and community support to help them grow and manage their law firms more effectively.
How is LWP different from other legal software?
Unlike standalone legal tools, LWP combines drafting software, operational workflows, KPI tracking, business reporting, and coaching into one complete system designed specifically for estate planning attorneys.
Does LWP help with law firm growth?
Yes. LWP provides a structured 5-step growth system that includes assessment, strategy, performance tracking, community support, and accountability to help firms scale predictably.
Who should use Lawyers With Purpose?
Estate planning and elder law attorneys who want to improve efficiency, increase revenue, and build a more structured, scalable practice.
Ready to Run Your Estate Planning Practice Like a Business?
You don’t need another disconnected tool. You need a system that brings everything together.
Lawyers With Purpose gives you:
- The infrastructure to scale
- The clarity to make decisions
- The support to execute consistently
If you’re ready to move beyond day-to-day chaos and start building a firm that works for you.
Book your free Law Firm Assessment today.
Start with a clear plan. Build a better practice.

